Monthly Wholesale Distribution Account Performance Review

Track and analyze wholesale distribution performance across key accounts, focusing on order volumes, product mix, account health metrics, and inventory efficiency to optimize distribution operations and strengthen customer relationships.

Report Objective

Monitor and evaluate wholesale account performance metrics, focusing on month-over-month changes in order volumes, product category distribution, and account health indicators to identify growth opportunities and potential risks in the distribution network.

Account Order Performance

Bar chart comparing account order volumes and line chart tracking monthly trends

Questions to Consider:

March 2024April 2024May 2024order_date1,0001,2001,4001,600sum(order_volume) vs. account_namesum(order_volume)account_nameHow are Monthly Order Volumes Trending?Top accounts show varied growth patterns with seasonal fluctuations
  • Which accounts show consistent growth in order volumes?

  • Are there seasonal patterns in ordering behavior?

  • How do order volumes compare to previous year?

  • Which accounts contribute the highest order value?

  • How does average order value vary by account type?

  • Are there accounts showing significant changes in order value?

Metro ApparelFashion DirectStyle PlusUrban Outletsaccount_name$0$500,000$1,000,000$1,500,000$2,000,000$2,500,000sum(order_value)sum(order_value)What is the Current Month's Order Value Distribution?Order values vary significantly across account tiers

Product Category Analysis

Stacked bar chart showing product category distribution by account

Questions to Consider:

Metro ApparelFashion DirectStyle PlusUrban Outletsaccount_name$0$200,000$400,000$600,000$800,000$1,000,000sum(sales_value)Women's WearChildren's WearFootwearAccessoriesMen's WearHow is Product Category Distribution Varying Across Accounts?Product mix shows distinct patterns by account type
  • Which categories dominate in different account types?

  • Are there opportunities for category expansion?

  • How balanced is the product mix across accounts?

  • Which categories show the strongest growth?

  • Are there categories underperforming across accounts?

  • How do growth rates vary by account type?

Women's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's WearWomen's WearMen's WearAccessoriesFootwearChildren's Wearcategory0.0%20.0%sum(category_growth)Metro ApparelFashion DirectStyle PlusUrban OutletsWhat are the Category Growth Rates?Growth varies significantly across categories and accounts

Account Health Metrics

Table showing key account health indicators

Questions to Consider:

account_namefill_rateon_time_deliveryreturn_ratedays_receivable
Metro Apparel88.2%95.7%3.8%49
Fashion Direct90.9%94.8%1.2%27
Style Plus94.1%98.8%4.4%24
Urban Outlets89.9%95.1%2.5%48
Metro Apparel94.2%94.5%2.8%39
Fashion Direct98.4%92.7%3.4%29
Style Plus99.0%94.2%1.5%15
Urban Outlets95.1%95.8%3.6%51
Metro Apparel91.1%92.1%2.8%15
Fashion Direct96.1%97.2%2.6%78
  • Which accounts have concerning health metrics?

  • Are there patterns in account performance indicators?

  • How do key metrics compare across account tiers?

Potential Areas of Additional Focus