Monthly Automotive Aftermarket Channel Performance Report

Track and analyze aftermarket parts sales performance across distribution channels, focusing on revenue trends, channel mix, top-selling categories, and inventory turnover to optimize sales strategy and stock levels.

Report Objective

Monitor and evaluate monthly sales performance across automotive aftermarket distribution channels, analyzing revenue trends, channel effectiveness, product category performance, and inventory metrics to guide strategic decisions in channel management and stock optimization.

Channel Revenue Performance

Bar and line charts showing revenue by channel and growth trends

Questions to Consider:

Auto Parts RetailersOnline MarketplaceService ShopsWholesale DistributorsDirect to ConsumerFleet Serviceschannel$0$5,000,000$10,000,000$15,000,000$20,000,000sum(revenue)Auto Parts RetailersOnline MarketplaceService ShopsWholesale DistributorsDirect to ConsumerFleet ServicesHow is Revenue Distributed Across Sales Channels?Auto Parts Retailers and Online Marketplace lead revenue generation
  • Which channels are generating the highest revenue?

  • How balanced is our channel mix?

  • Are there opportunities to grow underperforming channels?

  • Which channels show the most consistent growth?

  • Are there seasonal patterns in channel performance?

  • How do growth rates compare across channels?

Mar 2024Apr 2024May 2024date6.0%8.0%10.0%12.0%14.0%16.0%sum(growth_rate) vs. channelsum(growth_rate)channelWhat are the Month-over-Month Growth Trends by Channel?Online Marketplace showing strongest consistent growth

Product Category Analysis

Bar charts showing top-performing categories and their channel distribution

Questions to Consider:

Brake SystemsEngine ComponentsFiltersLightingSuspension PartsWheels and TiresBatteriesExhaust Systemscategory050,000100,000sum(sales_volume)Auto Parts RetailersService ShopsDirect to ConsumerOnline MarketplaceWholesale DistributorsFleet ServicesWhich Product Categories Drive the Most Sales Volume?Brake Systems and Engine Components lead in sales volume
  • What are our highest-volume product categories?

  • How does category performance vary by channel?

  • Which categories should we focus on growing?

  • Which categories offer the best margins?

  • How do margins vary across channels?

  • Where can we optimize pricing strategy?

Brake SystemsEngine ComponentsFiltersLightingSuspension PartsWheels and TiresBatteriesExhaust Systemscategory0%100%200%300%sum(margin_rate)Auto Parts RetailersService ShopsDirect to ConsumerOnline MarketplaceWholesale DistributorsFleet ServicesHow do Margin Rates Vary Across Categories and Channels?Premium categories show higher margins in Direct to Consumer channel

Inventory and Operations Metrics

Tables and charts showing key operational metrics

Questions to Consider:

Mar 2024Apr 2024May 2024date4.55.05.56.06.5sum(turnover_rate) vs. channelsum(turnover_rate)channelHow Efficient is Our Inventory Management Across Channels?Online Marketplace leads in inventory turnover efficiency
  • Which channels have the most efficient inventory turnover?

  • Are there opportunities to improve stock rotation?

  • How does seasonality affect turnover rates?

  • Which channels maintain the highest fill rates?

  • Are there consistent stockout issues in specific channels?

  • How can we improve fulfillment performance?

Auto Parts RetailersOnline MarketplaceService ShopsWholesale DistributorsDirect to ConsumerFleet Serviceschannel0.0%500.0%1000.0%1500.0%sum(fill_rate)Auto Parts RetailersOnline MarketplaceService ShopsWholesale DistributorsDirect to ConsumerFleet ServicesWhat are Our Fill Rates Across Different Channels?Service Shops maintain highest fill rates, indicating strong inventory management