Quarterly Hospitality Customer Experience Trend Review

Track and analyze customer service performance across hotels, motels, and cruise lines, focusing on satisfaction metrics, response times, and issue resolution rates to identify trends and improvement opportunities.

Report Objective

Monitor and evaluate customer experience trends across all hospitality properties, identifying areas of excellence and opportunities for improvement in service delivery, response times, and guest satisfaction. This quarterly analysis enables strategic decision-making for service enhancement initiatives.

Customer Satisfaction Trends

Line chart tracking NPS scores and first contact resolution rates

Questions to Consider:

Feb 2022Mar 2022Apr 2022quarter455055nps_scorenps_scoreHow are Customer Satisfaction Scores Trending?NPS scores show quarterly variations with seasonal patterns
  • What is the quarter-over-quarter change in NPS?

  • Are there consistent seasonal patterns in satisfaction?

  • How do current scores compare to historical averages?

  • How has first contact resolution changed over time?

  • What factors contribute to resolution rate fluctuations?

  • Is there a correlation with overall satisfaction scores?

Feb 2022Mar 2022Apr 2022quarter0.720.740.760.78first_contact_resolution_ratefirst_contact_resolution_rateFirst Contact Resolution Rate PerformanceFirst contact resolution shows steady improvement trend

Issue Resolution Performance

Bar chart showing issue volumes by property type and response times

Questions to Consider:

HotelsMotelsCruise Linesproperty_type010K20K30K40Ksum(issue_volume)HotelsMotelsCruise LinesIssue Volume by Property TypeDistribution of service issues across property categories
  • Which property type experiences the most service issues?

  • How has the distribution changed over recent quarters?

  • Are there specific patterns by property type?

  • What is the trend in response times?

  • How do peak seasons affect response times?

  • Are we meeting our target response times?

Feb 2022Mar 2022Apr 2022quarter141618response_time_minutesresponse_time_minutesAverage Response Time TrendsResponse times vary significantly across quarters

Guest Feedback Analysis

Table and sentiment trend visualization for feedback categories

Questions to Consider:

Staff ServiceRoom QualityAmenitiesBooking Experiencefeedback_category0246sum(sentiment_score)Staff ServiceRoom QualityAmenitiesBooking ExperienceGuest Feedback Sentiment AnalysisSentiment scores across key service categories
  • Which service aspects receive the most positive feedback?

  • Where are the biggest opportunities for improvement?

  • How do sentiment scores vary by category?

Areas for Strategic Focus