Track and analyze key streaming metrics across digital distribution channels, focusing on content performance, audience engagement, and platform-specific metrics to optimize content strategy and maximize viewer reach.
Report Objective
Monitor and evaluate streaming content performance metrics across digital platforms on a weekly basis, analyzing viewer engagement, content popularity, and platform-specific performance indicators to inform content distribution and optimization strategies.
Viewer Engagement Metrics
Line chart showing daily active viewers and average watch time
Questions to Consider:
How are unique viewer counts trending across platforms?
What is the average session duration and how does it vary by content type?
Are there specific time periods showing peak engagement?
Which platforms are showing the strongest viewer retention?
What is the week-over-week growth in active viewers?
Are there specific days showing consistently higher engagement?
How do viewer patterns correlate with content releases?
What is driving changes in average watch time?
How does watch time vary by day of week?
Are there specific content types driving longer sessions?
Content Performance Analysis
Bar chart displaying top-performing content by total views and engagement rate
Questions to Consider:
Which content categories are generating the highest engagement?
How does content performance vary by platform?
What is the completion rate for different content lengths?
Are there specific genres or formats driving higher viewer retention?
How do different content categories compare in total viewership?
Which categories show the strongest growth?
Are there emerging content opportunities?
Which content categories drive the highest engagement?
How does engagement correlate with content length?
Are there opportunities to optimize low-performing categories?
Platform Distribution Metrics
Comparative analysis of performance across streaming platforms
Questions to Consider:
How does viewer behavior differ across platforms?
What is the revenue share and monetization efficiency by platform?
Are there platform-specific content preferences emerging?
Which platforms show the strongest performance metrics?
How does monetization efficiency vary by platform?
Are there platform-specific optimization opportunities?